I woke up this morning thinking about the messages we send others about who we are, and what we stand for. Have you ever asked yourself—what do people say when I walk out of the room? Are you seen as someone who has it together? Are you seen as being inconsistent and unreliable? What’s your professional presentation? Your honest answers define your personal brand–for better or for worse.
We all have a personal brand; it’s not really an option. As a mental health professional, I’m mindful of how I carry myself in my office, on social media and in the community. I’m aware that we’re always sending messages to others about who we are ; I choose to be conscious of the messages I send. I want to be seen as consistent, an advocate for children, a warrior against social injustices, a strongand resilient woman, who can make you laugh and make you think. I want my genuineness to be obvious. I’m okay with being imperfect and vulnerable. It’s who I am.
Your personal brand– you get to define it, refine it and shine it. Spend some time today thinking about how you present yourself to the world. If you don’t like it, what are you going to do to change it? If you don’t know how, seek the guidance of someone who can help you.